Everyday our skin is robbed of its health and
vitality by dirt and grease from pollution and perspiration that comes with
hectic city living. All these can contribute to skin pigmentation, early signs
of aging and skin that appears dull, tired and unhealthy.
Following the successful introduction of its
Natural range last year, Dettol, the trusted hygiene expert continues to
provide innovative and unique body wash by launching new Dettol Radiance. Formulated
to meet women’s beauty needs, this new bath product delivers beyond cleansing
by combining Dettol’s trusted protection with a blend of skin-benefiting
Vitamins and moisturiser to reveal skin’s inner beauty and radiance.
Senior Consultant
Dermatologist Dr. Steven Chow explained the importance of keeping skin
healthy. “Your skin is the main organ
that keeps the barrier between you and the environment. It holds your vital body fluids in, controls
your temperature and prevents loss of water and body nutrients. It keeps microbes out to prevent infection or
keeps you healthy. It has one of the
most important roles in protecting our body and keeping our internal body
environment safe. Thus, we should keep
it as healthy as possible,” he said.
On ways to maintain healthy skin, Dr. Chow
recommends “regular cleansing to remove sweat, pollutants and harmful bacteria
from skin to keep it clean and healthy; and to use moisturiser for dry skin to
maintain the skin’s protective barrier”.
Click on the picture to see the ingredients in larger picture.
Additionally, Dettol Radiance also contains
Glycerine (5 times more moisturisers*), a powerful moisturiser that hydrates
skin to combat or prevent dryness, and retains moisture in skin for longer
suppleness.
“At Reckitt
Benckiser, we continuously
innovate based on consumer feedback. Women generally prefer body
cleansing products with pleasant floral fragrant and added hydration benefits,
but there are only a handful of those available in the market that offers
anti-bacterial protection at the same time. Dettol Radiance contains a
skin-loving elixir of Vitamins C and B3, together with Glycerine, to give skin
a healthy, radiant glow while keeping it clean and germ-free. In fact, our
research shows almost 70% of consumers feel their skin is healthier and glows after
using Dettol Radiance**” said Tiffany
Tang, Dettol Marketing Manager.
*Compared to Dettol Original Shower Gel
**GR PC Astra KSA PA #64925/MR
#DET12GL030 Final Report with volumes – 21st August 2012
My thoughts: I know that I'm protecting from Germ by using Dettol Radiance everyday. This is very important for our personal hygiene especially when I have two young kids. Dettol Radiance has a mild scent and we like it's foamy texture.
Reveal your skin’s inner
glow today with Dettol Radiance and
bid dry, dull skin goodbye. Here’s to
healthier, more hydrated and germ-free skin! All
Dettol products are dermatologically-tested and are proven to be kind to skin.
Dettol
Radiance Body Wash is now available in 250 ml, 625
ml and 950 ml bottles at all major pharmacies, super markets and hypermarkets
nationwide, from RM8.50 to RM21.90.
For more information, please visit www.facebook.com/dettolmalaysia.
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