A Tour to Melvita Concept Store at 1 Mont Kiara Mall

Thanks to French organic beauty pioneer - Melvita for organising the tour for my readers last month. And thanks to those who have turned up that day.

We all had a blissful morning with Melvita personnel at its new concept store at 1 Mont Kiara Mall, Kuala Lumpur that day.

Truly inspired by the pioneering flagship store in France, the new store echoes “Nature at Heart” – a spirit of Melvita. It is the Melvita's second new Concept store in Asia after IPC HK. Here, consumers get to enjoy an eco-friendly organic shopping experience.

Welcome treats - Honey candy & drink!

Upon entering the store, Melvita wants shoppers to feel as if they are sheltered from the harsh weather outside and be treated and pampered to a relaxing twittering birds and buzzing of bees background sounds fill the air, welcoming customers on a trip into the heart of nature. The elements that represent the classical values connected to Melvita are explicitly present throughout the design. The materials are those typically found in the nature: tree trunks reaching the ceiling; preserved moss and bark forming beautiful green walls, leading the customers to discover the brand’s remarkable organic and natural beauty identity.

Many parts of the wall and product plinths are derived from the beehive honeycomb structure, to demonstrate Melvita’s effort towards safeguarding the bees and promoting beekeeping. This fun element is complemented with slick modern fixtures and facets to fully exhibit the brand’s founding principles of nature commitment in a contemporary, holistic and welcoming setting.

Just like the other Melvita boutiques, 1 Mont Kiara new concept store offers beauty and skincare products for women as well as men, with a wide selection that includes face care, body care, hair care and even hygiene products, among others. Product formulations are proudly organic and the ingredients are hail from organic farms and other sources that practice a true respect for nature. The extensive product collections are all certified by ECOCERT France, and fulfil the standards of COSMEBIO France (Professional Association for Ecological and Organic Cosmetics).

Two signature ranges are definitely the organic Beauty Oil and organic Floral Water. That’s why a Beauty Oil Bar with 3 giant oil tanks are set up in the boutique to let the customers to explore Melvita’s large collection of organic plant oil. Also can be seen is the organic Floral Water Zone featuring the brand’s iconic organic Floral Water.

As we all know environmental damages we are facing today is becoming more crucial. It is everyone’s duty to protect the environment in order to protect the global community and generations to come and hence lifestyle change is important as one small step can make a difference. The new store also practices “Reduce, Reuse and Recycle” concept to encourage customers to go green by bringing back empty skincare bottles for recycling. With each recycle and purchase of skincare above RM200, customers are entitled to receive a “Thank You” skincare gift set worth RM109. This promotion is valid until 31st October 2014.