A couple days
ago, I started received questions on my bigger eyes from my colleagues and
friends; they are wonder did I go for a surgery or aesthetic procedures? To be
honest, I am still skeptical on skin surgery hence the answer is No. In fact, I
could have bigger-looking eyes all thanks to the new Lancôme Advanced Genifique Yeux Light Pearl.
I attended the intimate launch of the Advanced
Genifique Yeux Light Pearl at
Maison Francaise on a lovely morning last month. Lancôme Malaysia team had treated the media and guests so nicely. We all had enjoyed our Advanced Génifique eye pampering session, quick makeover and authentic French cuisine while learning more on the Advanced Génifique.
Advanced Génifique is the latest
product from Lancôme’s breakthrough
Génifique skincare range with
almost magical performance.
In
2012, Lancôme shed light on new look with Génifique Yeux Light-Pearl™, their
first serum equipped with a pearl-applicator for 360° illumination of the eye
contour. 17 international awards later, Génifique Yeux Light-Pearl™ rapidly
claimed its place as the No. 1 eye contour care at Lancôme and won the hearts
of women all over the world. 100% of users appreciate its innovative applicator.
This year, Lancôme writes a new
chapter of the Génifique saga with Advanced Génifique Yeux Light-Pearl™.
Modern, new, different… A formulation secret and a design protected by three
patents: a formula infused with light and a new flexible applicator uniting
metal and elastomer, working together in perfect harmony for unprecedented
performance.
The performance of an advanced
application technique for an exceptional formula to open up the eyes and
instantly illuminate them. In just 1 month, the eyes look visibly bigger and
the appearance of eye bags is reduced. As if lifted, the eye contour is visibly
less puffy. It is smoothed, softer and revived with new radiance.
A few minutes per day for new look
Uniting
science, technology and holistic beauty in a single dream: this is the perfect
alliance achieved by Advanced Génifique Yeux Light-Pearl™. Its new latest
generation massage pearl works in osmosis with a light-infused serum formula
for new, bigger looking, more beautiful and more youthful looking eyes.
A new-generation applicator for improved
application
The
Advanced Génifique Yeux Light-Pearl™ applicator benefits from a new more
ergonomic massage pearl and a new structure that includes an elastomer link.
Their combination was engineered to increase the application benefits in terms
of flexibility and precision, taking the unique experience of the Light- Pearl™
massage application to a new level:
More
precision: with a more flexible 80° rotation angle, the new-generation
Light-Pearl™ applicator is capable of reaching the most inaccessible eye areas.
More
flexibility: like a cushion, the elastomer link ensures firm yet delicate
pressure for gentle application.
Two
application rituals were developed, one for leisurely mornings and one for busy
mornings. Their focus on pressure points is inspired by the best massage
techniques of the Institut Lancôme, a beauty centre focused on excellence and
experimentation, as encouraged by Armand Petitjean, the House founder, upon its
creation in 1935.
A single, complete and intuitive daily
application step: on busy
mornings, make small back-and-forth movements under and above the eye. A simple
step to energise, reduce eye bags, help protect against the formation of
wrinkles and fine lines and, of course, open up the eyes.
Three expert application steps for targeted
actions: 1- Trace small rapid circles below
the eye, from the inner to the outer corner, to smooth away dark circles and
eye bags. 2- Place the pearl on the wrinkle and smooth it with back-and-forth
movements over its length to reduce fine lines and signs of fatigue. 3-
Position the applicator vertically and apply light pressure to each of the
pumping points in the eye contour area for bigger-looking eyes.
