Laneige Beauty Road 2016 Featured Lee Sung-Kyung & The New Water Bank

It was a happening Friday noon at Mid Valley Megamall last Friday. We had visited Laneige Beauty Road 2016 that featured the popular South Korean actress Lee Sung-Kyung and the introduction of the New Lanaige Water Bank
For the second time after its debut in 2015 in Malaysia, The Laneige Beauty Road brings more than just K-beauty trends but also more excitement with the appearance of pretty + friendly Lee Sung-Kyung.
Picture taken from Laneige's FB Page

The Beauty Road was truly a fun-filled one with free giveaways, games, contests, cute water droplet mascots and a K-beauty experience area where one can learn everything one needs to know about K-beauty.
Picture taken from Laneige's FB Page

The upgraded Water Bank Gel Cream and Water Bank Moisture Cream were also launched officially at the Laneige Beauty Road. For more information on the newly launched Water Bank Gel Cream and Water Bank Moisture Cream, you could read my previous post here.
In fact, Laneige Beauty Road 2016 features the Water Bank is set to conquer 11 cities across the Globe starting with Seoul in late April, Kuala Lumpur on last week, with other cities to follow including Singapore, Bangkok, Taipei, Shanghai, Hong Kong, Guangchou, Beijing, Chengdu and lastly Toronto in Canada. 
Laneige fans will get to meet Lee Sung-Kyung, who is also Laneige’s model as she will be making appearances as well as sharing her skincare tips and letest K-beauty trends during the global beauty tour.
Laneige fans shouldn’t miss the Laneige Beauty Road as it’s only held once a year with unique activities and events brought to us all the way from Korea. Not only that, customers get to enjoy promotions and gifts with purchase at the Laneige Beauty Road too.

Free Skin Analysis

Continue with some details of Lee Sung-Kyung. She was appointed the model for Laneige’s Two-Tone Lip Bar back in September last year, and she is currently also features in the latest Water Bank commercial. She began her acting career in 2014 with the drama series ‘It’s Okay, That’s Love’ after her modeling career in which she won the Lex Prize in the 17th Super Model Contest and Unix Hair New Style Prize in the 2nd Asia Pacific Super Model Contest.
For more information on Laneige, go to;

Instagram : @laneigemy

21 comments:

Unknown said...

All I see is Lee Sung-Kyung and Lee Sung-Kyung! 😁😁😁 Anyway, the Laneige water bank series are all really good products!

Emily said...

Wish I could join in the activities. Unfortunately, my schedule is so packed. :(

Lily Shah said...

Did you have the chance to try the product? DO share a review! Thanks!

Fadzi Razak said...

Have you tried these product? would love to hear your reviews

Fatin Bella said...

Hows the product? Is it good? Please share. If good, I want buy for myself one :D

cindyrina said...

Lee Sung Kyung character was so annoying in cheese in trap drama series. She look beautiful here. I love the Laneige Water Bank.

5 Little Angels said...

Lee Sung-Kyung looks so pretty and I love her skin too. Soft and moisturised.

bbxemily said...

i went on the saturday. too bad their trial kit ran out of stock when i was there

Unknown said...

Tried it and it's so moisture!
Lee Sung Kyung is so skinny and pretty =D

Shub said...

Laneige is a great brand. Looking forward to use this product of theirs.

Miera Nadhirah said...

Lee Sung Kyung is just soooo pretty here!!!!! so proud to be standing next to her but sad cannot take selfie... korean stars bodyguards more garang then menteri body guards... LOL

Sharon Lee said...

Lee Sung Kyung is so pretty! I want to meet her in real person too! Too bad is in Friday which I can't make it to the beauty road ><

Pooja Kawatra said...

Laniege is a trusted brand and surely products will be best.

Travellover23 said...

try their waterbank gel cream and feel very moisturizing . Smell good too ^^

cre8tone said...

Laneige is always a great brand.. With many quality products.. NIce event!

Ivy Kam said...

She is so pretty, with one of the brands that I love so much :)

Foodilicious said...

Really need to tryout this product as it seems very moisturizing.

Anis Farhana said...

Gosh I love love love Lee Sung Kyung. Her voice is nice too!
Laneige is definitely one of the best K-brand and the bottles are too cute ;D

*return comment for my tiki post. sorry I can't find which post I should reply to TT

SY said...

Well, the beauty road are back again? Time flies! Thanks for sharing. I guess I missed it.. =(

cindy said...

awww she is so beautiful..love her....

Arisa Chow said...

That reminds me i still have yet to post this up D:

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