Lancôme Énergie De Vie: a Shot of Hydration

Bonjour, welcome to the month of July 2016! This month, Lancôme launched the new Énergie De Vie which is available at all Lancôme counters nationwide today onwards.

Suitable for the generation of 25 to 35-year-olds: “Gen Y”, Lancôme Énergie De Vie gives our skin the positive energy while hydrates it. As we know us, the Gen Y is having intense lifestyle with social networks, going out until the early hours of the morning, our skin inevitably goes hand in hand with fatigue. Not only conventional fatigue, linked to a lack of sleep, but a general, so-called urban fatigue, an emerging phenomenon linked to the constant demands of the modern environment.

On the face, fatigue can be seen primarily around the eyes, where dark circles, bags and puffiness appear. But also in the complexion, which lacks radiance and luminosity. The features are drawn and pulled, making the face look more severe. Skin is dehydrated, its texture loses its fineness, and imperfections and fine lines appear.

Throughout your twenties, these visible signs of fatigue are soon erased by resting and the skin recovers very quickly. After the age of 50, they amplify the signs of ageing. But what happens around the age of 30? This is the time when signs of fatigue, such as dehydration, a dull complexion, wrinkles and sagging. In other words, the signs of fatigue that take root day after day in the skin could already be the first signs of ageing. At the age of 30, this is nothing serious however, it’s the time to act.

Hence, Lancôme has developed and launched the Énergie De Vie skincare range that helps us fight against fatigue to the signs of ageing. To prove ÉNERGIE DE VIE’s effectiveness, Lancôme organized a real “crash test”: “The Day after”. The idea? To test the effects of the smoothing and glow-boosting Liquid Care and the overnight recovery Sleeping Mask under real conditions on women exposed to urban fatigue: less sleep at night due to a very young child, outings of all kinds, long hours spent at the office. The protocol? Just before going to bed, apply the overnight recovery Sleeping Mask, repairing skincare to be used after a busy day, and on getting up, apply the smoothing and glow-boosting Liquid Care, which has been designed to be as fresh as a lotion, as concentrated as a serum and highly moisturizing. 

Love Lily Collins' smile here at Lancôme Énergie De Vie Adv

The results are conclusive. The skin appears more hydrated, smoother, plumper, fresher, more luminous and more energized.

Énergie De Vie skincare range consists of 6 products below;

ÉNERGIE DE VIE (RM200 inclusive of GST)

Nourishing, concentrated moisture, along with energizing and antioxidant active ingredients, for fresh, re-energized skin glowing with health. The smoothing & plumping Pearly Lotion: this surprising lotion contains a myriad of translucent and evanescent pearls of multiple sizes. On the skin, the nourishing feel of oil is paired with the intense freshness of water, for a splash of energy.

The smoothing & glow-boosting Liquid Care (RM220 inclusive of GST)

The standard bearer of a new vision of Liquid care™ by Lancôme. Comprehensive, all-in-one skincare, designed to be as fresh as a lotion, as concentrated as a serum and highly moisturizing Bursting with moisturizing, antioxidant and energizing active ingredients, it leaves skin fresh and radiant and delivers smoothing and plumping effects.

The overnight recovery Sleeping Mask (RM220 inclusive of GST)

Repairing skincare to be applied after a busy day or as an emergency treatment. Its texture breaks into water on the skin, lowering its temperature by 1.8 C° for an intense feeling of freshness. Its formula helps to reinforce the skin’s natural barrier and maintain its optimal moisture levels.

Énergie De Vie The Water-Infused Day Cream (RM270 inclusive of GST)

Lancôme’s first daily water-infused skin embellisher, that leaves skin feeling energized. Its water-infused texture, enriched in vegetal oils, transforms on application to become watery under the fingers. It instantly penetrates the skin bringing moisture, comfort and a texture that is neither greasy nor sticky but velvety. To be applied daily after lotion.

Énergie De Vie The Melt-In Sleeping Mask (RM220 inclusive of GST) 

An original product, inspired by the new sleeping pack trends, that offers nutrition as a balm, the freshness and the lightness of a mist. On contact with the skin, it breaks up into droplets of water, delivering freshness and hydration. It instantly decreases the skin’s temperature by 1.5°, and the decrease remains significant 10 minutes after application. It leaves behind a silky feel, enveloping the skin with an immediate soft-focus effect. Every morning, the skin looks hydrated, glowing and plumped-up, as if re-energized; ready to face the challenges of the day ahead. To be applied in the evening as a cream or two to three times a week as a thick layer for optimum benefits.

Énergie De Vie Cleanser

A Foam cleanser to compliments the skincare range.

Taking its inspiration from the science of metabolomics, drawn from plant life-force sources, Lancôme’s Énergie De Vie skincare line is designed to tackle fatigued-looking skin and improve the appearance of skin energy from within, for healthy freshness.

To boost skin energy appearance, Lancôme has selected three life-forces of plants: the seed, the root, and the fruit.

- Gentiana root extract acts on a key marker of metabolic activity, which happens to be a fundamental indicator of the skin's energy flow present in each and every one of the skin cells, to enhance the flow of energy in both epidermis and dermis cells.

- Wild yam root extract boosts epidermal lipids synthesis to nurture the skin.

- Tamarin fruit extract stimulates skin hydration and differentiation markers in the epidermis to improve skin quality.

- Finally, Soy bean seed extract helps fight against external aggressions.

I love the mood-boosting fragrance of Lancôme Énergie De Vie skincare range. The specially created fragrance is inspired by nature. This distinctive, feminine chypre blend combines Lancôme’s signature heart of floral rose with notes of amber, patchouli and vetiver.

Énergie De Vie offers a new sensorial signature, with visually surprising textures that break up on application, leaving behind a soft, velvety finish. The pleasure delivered upon application is without any compromise on efficacy. Its sensorial textures offering a wave of freshness to the skin, and its boosting fragrance that awakens the senses, are additional vectors of efficacy for the products. It makes our skin look healthy-freshness.

Énergie De Vie offers a full range of options and an exclusive and surprising palette of textures for healthy-fresh skin each and every day. Its graduated, luminous green packaging is symbolic of the skin’s revitalized energy.

For more information on Lancôme Énergie De Vie, visit;

Lancôme Malaysia Website - http://www.lancome.com.my/ 

Lancôme Malaysia Facebook Page - https://www.facebook.com/LancomeMY/