My family and I were
honored to be invited to the Haute
Couture @ Pantai Sentral Park on a lovely Sunday afternoon. It was our
first time visiting the stylish and artistic ICE Gallery at IJM LAND’s Pantai
Sentral Park. The media and guests were invited to take a look at the latest
fashion trends created by iconic Malaysian designers Fairuz Ramdan of FAIRUZ
RAMDAN BESPOKE, Fern Chua of FERN and Xavier Mah and Alfred Hor of XALF. As a
special highlight celebrity stylist and fashion critic Zaihani Zain
also made an appearance and gave a talk about her personal insight into the
fashion industry.
From
left to right: Alfred Hor and Xavier Mah of XALF, IJM LAND Sales and Marketing
Manager Grace Foo, fashion icon Zaihani Zain, Fairuz Ramdan of FR BLUE LABEL,
Fern Chua of FERN
Rightfully labelled PSP En Vogue, the event showcased a
wide range of intriguing creations from bespoke high heels and summery light
dresses for women to stylish and elegant polo shirts for men. Not only could all those interested get
some outfit inspiration, everyone who could not withstand their desire was also
able to buy their favourite pieces directly on site for example for the
upcoming Hari Raya celebrations.
Celebrity
stylist and fashion icon Zaihani Zain shared her personal views of the industry
in her talk ‘Are you FASHION enough?’
Grace Foo, Sales
and Marketing Manager at IJM LAND, elaborates further on the idea for this event:
“Our new township Pantai Sentral Park in the heart of the New Golden Triangle
connecting Bangsar, Kuala Lumpur and Petaling Jaya is a premium development
project that emphasises on quality living and the good feeling of enjoying all
the exciting things that live has to offer. No matter what this good life means
for you, we do our best to cover every angle so that everybody finds something
they love about PSP. With PSP En Vogue, we want to provide our guests with an
exclusive look into the luxurious world of fashion and design and have them
experience the values of Pantai Sentral Park at first hand. And just like a
fashion designer pays a lot of attention to details like stitching, the right
fabric or the perfect colour combination, every aspect of Pantai Sentral Park
was carefully designed to be ecologically sustainable, community friendly and
economically efficient”.
L: Actress
and Model Andrea Lee attended PSP En Vogue to take a look at the latest fashion
trends
R:
R:
All the designers
attended PSP En Vogue in person to present their creations directly to the
guests and bestow their personal touch to the gallery. Fairuz Ramdan, member of
the Malaysian Official Designers’ Association (MODA) and founder of FAIRUZ
RAMDAN BESPOKE, used the opportunity to present FR Blue Label to the audience. Fern Chua, winner
of Fashion Pitch 2013 by MyCreative Ventures and founder of FERN, a young and
dynamic fashion label that reintroduces the aesthetic elegance of Malay Batik to the open-minded
fashion-conscious, brought her SS16 collection The Sound of The Sea to the
gallery. Xavier Mah and Alfred Hor, founder of bespoke luxury footwear
label XALF which combines classic vintage aesthetics of the past with the
bohemian New York style and meticulous craftsmanship, showcased a cross-section
of high heels from the brand’s past.
Model
and actress Andrea Lee adores the high heels by XALF and its designer Alfred
Hor
The ICE Gallery,
IJM LAND’s Centre of Excellence and property gallery at Pantai Sentral Park,
set the perfect stage for a fashion and design event like this thanks to its well
thought out interior design seamlessly combining dynamically flowing elements
in order to create a feeling of organic nature within the two interlocking
cubes.
Whether
classic or modern, the showrooms at the ICE Gallery provide inspiration for the
interior design of the residential phases Inwood and Secoya. I can't resist to take pic at the iconic showroom too.
After everyone
became acquainted with their surroundings, the latest developments at Pantai
Sentral Park and got to meet the participating creators of the exhibited fashion
pieces it was time for former Media Prima fashion advisor and style icon Zaihani
Zain to take the stage to share with the audience her vision of fashion and
give them one or another style tip in her talk Are You FASHION Enough? “The most important advice
that I can give you is that you can’t create style. If you pay attention to
trends and details, you will know what is fashionable and what is not”, she
mentioned during her talk. “Even with a small budget you can come up with a
beautiful outfit. It is not about how expensive something is, but how well you
combine the pieces and how you use accessories to add the final touches to your
attire.”
Once finished, KL’s One and Only Urban Forest City Pantai
Sentral Park will comprise 13 phases divided into commercial and residential
areas that will spread over an area of about 58 acres. The township’s concept
of green and sustainable living is expressed through convenient amenities such
as Green Connectors & Boulevards that work as meeting hubs for the
residents, a Linear Forest Walk that invites to further explore the surrounding
forest area, or a pedestrian friendly architecture that reduces an excessive
and polluting use of cars. The
township’s first two residential phases Inwood & Secoya which are currently
under construction are already highly sought after and all those interested
should not wait much longer to pay the ICE Gallery a visit.
For more information, visit www.pantaisentralpark.com
No comments:
Post a Comment