Twist Your Summer Around with Polaroid Sunglasses

Polaroid Eyewear, inventor of the polarized lenses and a brand that over 75 years, has been a symbol of pop culture for millions of people throughout the world, launches the new 2016 TWIST COLLECTION: the new rubber sunglasses that bend but never break.

This new eyewear collection is designed to change the way people view sunglasses. With its vibrant colors, flexibility and lightweight feel, Polaroid’s TWIST COLLECTION is the perfect match between cool and practical. These sunglasses combine comfort with strength, and are perfect anywhere, anytime: at the beach, downtown, on the slopes, or for any sports you practice. Enjoy carefree fun to the max with your Polaroid sunglasses!

Polaroid’s TWIST sunglasses allow for true color perception and superior anti-glare vision, thanks to the exclusive UltraSight™ polarized lenses. All Polaroid sunglasses come with UltraSight™ lenses, for a perfect, distortion-free vision, enhanced contrast, reduction of eye fatigue, and 100% protection from UV rays.

Available for adults as well as for kids, the new models come in trendy nuances of blue, green, orange, fuchsia, gray and black.

The POLAROID eyewear collection is produced and distributed by the Safilo Group. For further information, do visit www.polaroideyewear.com