We were honoured to witness the grand launch of the exclusive, affordable and practical gift packs at a media luncheon, hosted by CEO of Guardian Health and Beauty Sdn Bhd, Mr Soren Lauridsen and his management team at The Oak Room, Nexus Bangsar South few days ago.
During the launch event, Soren said: “The exclusive gifts, comprising health and beauty products have been carefully selected and packaged to meet myriad lifestyles of our customers.”
“Most of the items are sourced from Asia, and from Guardian’s Own Brand. This is because we take pride in our own brand products, as they offer quality at great value! And as part of Guardian’s ambition to always be price competitive, we have endeavoured to keep our prices very affordable,” he added.
He also shared an insight into Guardian Malaysia’s business philosophy, saying: “Our business was premised on meeting our customers’ needs for high quality, health and beauty products at reasonable prices. Beginning from our early days, we take pride in offering exclusive and branded products to customers. An example is the festive gifts. Our customers know, Guardian is the place to shop, if you want to pick up nice gifts for your loved ones.”
“Since then, our reputation grew and our business expanded to all corners of Malaysia. Today, we have over 420 stores, serving an average of three million customers a month!”
Soren who took over the helm of the Company in April this year, said he hoped to build on the strong foundations laid by his predecessors in the last 50 years.
“We have put in place some strategic business priorities. One of which is to be our customers’ best friends forever. Our goal is first and foremost to be a friend to our customers, and to serve their needs. Like a friend, whom they would turn to for health and beauty needs. If we do this very well, we will stay as the market leader and remain the preferred retailer among shoppers,” he added.
“Since then, our reputation grew and our business expanded to all corners of Malaysia. Today, we have over 420 stores, serving an average of three million customers a month!”
Soren who took over the helm of the Company in April this year, said he hoped to build on the strong foundations laid by his predecessors in the last 50 years.
“We have put in place some strategic business priorities. One of which is to be our customers’ best friends forever. Our goal is first and foremost to be a friend to our customers, and to serve their needs. Like a friend, whom they would turn to for health and beauty needs. If we do this very well, we will stay as the market leader and remain the preferred retailer among shoppers,” he added.
The body care and make-up products in the gift sets have been carefully selected to reflect the latest colour trends which are now popular in major fashion centres in Europe and Asia. They have been combined into 50 different gift sets, with prices starting from as low as RM 19.90 for a mini hand care set! Go check it out in store now before they are running out of stock!
Guardian Malaysia, believes the variety they have selected are sufficient to cater to myriad consumers tastes, whether, they young and trendy or bold and sophisticated.
For more information on Guardian Malaysia, go to their website.
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