Julie’s Collaborates with Celebrity Chef Martin Yan

Our favourite brand and also Malaysia’s largest biscuits manufacturer - Julie’s has successfully launched their “What’s Your Love Letter?” campaign not long ago. Following this, Julie’s is bringing another big excitement to town this Chinese New Year. This time, they had invited Chinese-American celebrity chef Martin Yan to specially design dessert recipes with Julie’s biscuits, to allow the public to learn more about Julie’s signature products.

Martin Yan, made popular by his award-winning cooking show “Yan Can Cook”, is a proud author of more than 30 cook books. We have joined him last Saturday 20th Jan 2018 from 1pm to 6pm at AEON Cheras Selatan Center Court Main Stage for a special cooking demonstration. He had made some special desserts and creative menu using Julie’s Love Letters and other Julie’s biscuits. He had also presented a special “Nanta” percussion performance for the audience. It was certainly a fun event to witness the great “Yan Kungfu” in cooking.

This is a special collaboration with Julie’s, where Chef Martin Yan will be showcasing new recipes created especially for the event. Audience also have a chance to get up close and personal with him. Purchase 2 tins of 700gram Julie’s Love Letters during the event, and you will received a free 400gram Julie’s Love Letters Strawberry flavored and enjoy a special photo session with Chef Yan! Only limited to the 188 fans on first come first served basis.

Delivering Julie’s Blessings to All this CNY

This Martin Yan cooking demonstration is part of Julie’s “What’s Your Love Letter” campaign. To thank the public for their strong support over the years, Julie’s will travel around Malaysia to deliver their blessings to all. Julie’s “What’s Your Love Letter?” 2018 Chinese New Year Roadshow will be held from Jan 19 to 21, Jan 26 to 28, and Feb 2 to 4 respectively in Kuala Lumpur, Selangor, Penang, Perak Johor, Kedah, Pahang and Melaka.

Julie’s “What’s Your Love Letter?” 2018 Chinese New Year Roadshow will be held at the 35 shopping malls. Purchase 2 tins 700gram Julie’s Love Letters and you can participate in the “Bring Your Blessing Home” on the spot. Bring home exciting prizes with vouchers and Julie’s merchandise (terms apply).

In addition, at 11am every Saturday (20 Jan, 27 Jan and 3 Feb) during Julie’s roadshow, the first 188 customers who purchased 2 tins 700gram Julie’s Love Letters will receive a free 400gram Julie’s Love Letters and a limited edition “Fudai” woven bag! On first come first served basis, while stocks last. For more details, please visit Julie’s Biscuits Facebook page at www.facebook.com/JuliesBiscuits.

Yan is a world-renowned chef and food writer with his own award-winning cooking show. He began cooking at the young age of 13, and attended trainings from overseas institutions. Ten years after his arrival in North America, Yan received a Master of Science degree in food science from University of California. He began teaching cooking while he was in school. He was then invited to host a daily cooking show “Yan Can Cook” and his popularity began to rise since.

His unique cooking techniques are well-received by fans all over the World. Julie’s strongly believes that he will be able to combine his creativity with Julie’s biscuits, bringing an all-new experience to all.

Martin Yan was earlier invited by 8TV to host “Taste of Malaysia with Martin Yan” and the cooking show won both “Best Entertainment Program” and “Media’s Choice Best TV Program” at the Golden Awards 2017.

Chef Yan had earlier expressed his love for the Malaysia’s diverse food culture, stating Malaysia as his “second home”. He said he felt elated to be invited by Julie’s to participate in this special event.

“Julie’s biscuits are well known for its high quality and is baked with love. I believe that with a little creativity, you will be able to use Julie’s products as your ingredient to make various kinds of nice desserts,” he added.

Scribble Your Love and Win a 24k Gold Fortune Pouch Charm Bracelet

A chance to express your love to your family and loved ones! This year, Julie’s Love Letters launched the “What’s Your Love Letter?” Contest. Purchase 2 tins 700gram Julie’s Love Letters from Jan 8 to Feb 11, 2018, and write down your love message within 20 words on the Love Note. Fill in your personal details, attach the receipt from your purchase and participate by dropping your contest form inside the giant Julie’s Fudai at Julie’s promotional block or post it to Julie’s mailbox. The top 50 most touching messages will stand a chance to win a 24K Gold Fortune Pouch Charm bracelet. 10 lucky winners will be selected weekly.

Julie’s “What’s Your Love Letter?” 2018 CNY Roadshow Date & Venues

Jan 19 to Jan 21, 2018:

Aeon Cheras Selatan, Kuala Lumpur

Aeon Big Kepong, Kuala Lumpur

Giant Batu Caves, Selangor

NSK Selayang, Selangor

Pacific Alor Setar Mall, Kedah

Billion Jelapang, Perak

TF Value Mart Sg. Siput, Perak

Maslee Setia Indah, Johor Bahru, Johor

Giant Plentong, Masai, Johor

Pacific Batu Pahat, Johor

Jan 26 to Jan 28, 2018

Aeon Bukit Tinggi, Klang, Selangor

Tesco Puchong, Selangor

Mydin Subang USJ, Selangor

NSK Kuchai Lama, Kuala Lumpur

Aeon Big Wangsa Maju, Kuala Lumpur

Aeon Bandaraya, Melaka

NSK, Seremban 2, Negeri Sembilan

TF Value Mart Bt. Gajah, Perak

TF Value Mart Botani, Perak

Econsave Taman Daya, Johor

Aeon Big Sutera Mall, Johor Bahru, Johor

Billion Seberang Jaya, Pulau Pinang

Gama Supermarket, George Town, Pulau Pinang

Feb 2 to Feb 4, 2018

Tesco Kepong, Kuala Lumpur

Aeon Metro Prima, Kepong, Kuala Lumpur

NSK Klang, Selangor

TF Value Teluk Intan, Perak

Billion Lumut, Sri Manjung, Perak

Aeon Terbau City, Johor Bahru, Johor

Tunas Manja Air Putih, Kuantan, Pahang

TF Value Mentakab, Pahang

Family Store Kipmart Bachang, Melaka

Sunshine Square, Bayan Lepas, Pulau Pinang

Sunshine Farlim, Ayer Itam, Pulau Pinang

Tesco Penang Extra, Pulau Pinang