Speaking at the brand’s official launch in collaboration with Watsons, Stephanie Ko, AHC Marketing Manager, Southeast Asia & Australia shares the Korean secret to glass skin: Koreans believe in perfecting the skin before applying any makeup for dewy, soft ‘Chok Chok’ skin – where hydration is key to resolve and prevent major skin concerns, including anti-ageing, dull and atopic skin. AHC prides itself in ensuring that hydration is a core benefit in every skincare range. In fact, AHC stands for “Aesthetic Hydration Cosmetics”.
While there have been many Korean beauty brands that have landed on our shores, AHC stands out as the only skincare brand that was originally developed for high-end aesthetic clinics in South Korea. With over 20 years of hands-on experience, AHC is a pioneering Korean beauty brand that is renowned for its premium ingredients, advanced cutting-edge technologies and luxurious yet affordable skincare products – including the best-selling Eye Cream for Face series which is Korea’s #1 eye cream that even Hollywood celebrities such as Anne Hathaway swear by.
“Among all skincare products, eye creams have the highest concentration of the most advanced anti-aging technology. AHC’s The Real Eye Cream for Face series was developed with that concept in mind – a highly efficacious yet gentle cream that can be used on both the eyes and face. AHC is the first brand in the market to break category moulds and elevate an eye cream into the realm of total facial care to provide resilience, hydration, brightening, and nourishing effects”, explained Stephanie. This award-winning and iconic product is the epitome of AHC’s aesthetic skincare expertise.
Besides its award-winning Eye Cream for Face series, AHC introduces a new line of innovative products developed from Korean aesthetic expertise – Minimal 10, and Natural Essential mask range.