4th Malaysia International Durian & Cultural Fest 2024

Calling all durian lovers! The 4th Malaysia International Durian & Cultural Fest 2024 (MIDCF), hosted by DKING in partnership with DURIAN CAPITAL, is officially launched! Set to be the largest durian buffet festival, MIDCF was officiated by Datuk Manoharan Periasamy - Director General of Tourism Malaysia at Piazza of Pavilion Bukit Jalil and Malaysia Supermodel Amber Chia as MIDCF Event Brand Ambassador on 12 Sep 2024.

Left to Right: Amber Chia, Dato Dr Angie Ng, Simon Chin, Leron Yee, Datuk Manoharan Periasamy, Afiq Johar, Jonathan Chandra, Dicky Lee, Calvinn Tay

The 4th Malaysia International Durian & Cultural Fest 2024 is happening from from 11 Sep to 16 Sep 2024. This five days event not only celebrates the Malaysia Durian as the King of Fruits but also aims to educate attendees about its significance and the durian cultivation process.

In addition to offering an extensive durian buffet, the festival will focus on agro-tourism by highlighting the agricultural practices behind this iconic fruit. Attendees will have the opportunity to learn about durian cultivation, enjoy local Malaysian dishes, and experience traditional Kampung life through farm homestays.

“Our goal is to promote the durian and Malaysian culture on a global scale, with hopes that this festival will become an annual celebration recognized internationally as "DurianFest" or "Hari Durian." Through this immersive experience, we aim to broaden understanding and appreciation of durians and enhance Malaysia's reputation as a leading agro-tourism destination.” shared by Mr Leron Yee, Founder of DKing & MIDCF. Furthermore shared by Mr Leron that “we started on 11th September welcoming over 700 guests from China in buses to enjoy Malaysia Durian and more to come during the durian fest expecting total of 3000 locals & 900 international guests with an additional 1000 more at the Durian Fun Run this Sunday.”

Datuk Manoharan Periasamy started his speech by wishing everyone a Happy Malaysia Day and Tourism Malaysia. He said:"I am fully support this fantastic event that promoting Malaysia Durian and its culture showcasing our famous Musang King Durian. We hope that, together we can elevate durian into a global celebration “DurianFest or Durian Day” to attract more tourists & durian enthusiasts from around the world to visit Malaysia. 

Malaysia exported RM2billion worth of fruits with durians making up 56% of the total last year . Malaysia harvested 455,458 tonnes of durians and we expect an 11% increase to 505,853 tonnes by 2025. We gear up for Visit Malaysia 2026 in the spirit of Malaysia Madani together we work together to enhance the value of our tourism offerings."

ORGANIZER : DKING
Jointly Co-organizer : Durian Capital
Co-organizer : MICA & iFood Expo
Official Payment Partner : MAE by Maybank
Official Hotel Partner : Parkroyal Langkawi Resort
Official Ticketing Partner : Ticket2U
Official Venue : Pavilion Bukit Jalil
Official Cultural Partner : Caffa Batik
Official Airline Partner : Batik Air
Official Photographer : WhyNot Studio
Official Herbal Drink Partner : Ho Yan Hor
Supporting Partner : Malaysia Retails Chain Association (MRCA), Branding Association of Malaysia (BAM), Business Networking Club (BNC Malaysia) & World Gourmet & Miss Malaysia Kebaya

For more information, visit DKING Website.